This is the cover of the Christmas edition of NME magazine. The word 'Christmas' in the headline is the largest piece of text on the cover, along with the masthead. The masthead is also the brightest feature of the cover and is positioned in the top left of the page so that it is eye catching and unmissable. It matches the Christmas theme too, as the letters are topped with snow.
The image is the main feature of the cover, like with the college magazine, as its purpose is to attract the audience. This picture is a long shot of the Arctic Monkeys all dressed in elf costumes to match the Christmas theme. They all make eye contact with the reader to intrigue and interest them and bring them into their world.
The cover features a list of all the bands and singers that will be found inside the magazine. This establishes the genre of the magazine as well as enticing fans of the listed bands into buying the magazine.
The buzz word 'free' is used to attract attention in the top right corner of the cover, showing the audience previews of the posters they will find inside. Another plug is positioned in the bottom right corner next to the bar code, advertising the 'NME Big Gig'. Another buzz word, 'win', is used just below the masthead to capture attention, as the audience are instantly drawn to these commonly used buzz word techniques.
This is a cover of Kerrang magazine. Like NME, the largest pieces of text are the masthead and the headline, both of which share the same font style. Across the top of the cover there is a bar featuring the names of bands that will be featured inside the magazine. There are small images and names of other bands positioned down the left hand side to attract the attention of their fans who may be inclined to purchase the magazine.
Underneath the headline there is a line of text which says "Your votes are in! And the winners are ..." By not revealing who the winners are, the reader becomes intrigued to buy the magazine.
The image is a medium shot taken from a low angle of a man playing guitar, which appeals to the readers of Kerrang, a teenage to adult audience, and fits the rock genre. The man does not make eye contact with the reader as he is concentrating on playing the guitar which gives him a moody yet determined look.
The tagline of the magazine is 'Life is loud' which is positioned on top of the masthead, but as you can see , is not fully visible as the image blocks out some of the letters. This causes the image to appear more dominant and reinforces the fact that it is the main focus of the cover.
This is a cover of Q magazine, featuring Madonna all dressed in red which connotes passion and makes her stand out. The red also matches that of the background of the masthead, becoming the dominant colour of the cover. The image engages the audience by the use of eye contact, appealing mostly to a male audience.
Q magazine is aimed at an older audience, as we can tell by the bands featured, Paul McCartney and David Bowie for example. It also has a wider selection of artists from different genres, from the legendary rock band U2 to the female singers Beyonce and Britney Spears.
The masthead is the largest piece of text on the cover, positioned in the top left corner of the cover to make the magazine instantly recognisable to the audience. The other pieces of text all share the same font and white colour.
"1 of 20 special covers to collect" gives the reader an additional reason to purchase the magazine and may persuade the die hard Q fan to buy the next 19 issues just to collect these special covers. This text matches the masthead, as it is written in a white font on a red background.
The text "20th anniversary special" is positioned in the gold bar at the top of the cover. The gold bar frames the cover, enhancing the 'special' theme.
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